ABSTRACT

P-V.ⓢ specializes in editorial design, brand identity, art direction, and digital presence (web and social media). Our goal is to create projects that reflect each brand’s values and communication needs. Through a conceptual research, we develop distinctive, recognizable, and honest graphic design solutions.

PIFARRÉ—VALLEJO is the design studio of Adrià Pifarré Vallejo. His career began in 2011 when he co-founded the project No más tuppers de mamá alongside Carlos Román. Following the success of this venture, in 2014, they partnered with other designers to establish Outro Studio. During this time, they worked with clients such as Etnia Barcelona, Nike, Ajuntament de Barcelona, Pull&Bear… taking on roles as a graphic designer and art director, leading projects and teams, and managing productions for over 300 projects. He also had the opportunity to give lectures and workshops in countries such as the United States, Mexico, France, and Portugal. In 2018, Outro concluded its operations, marking a turning point in Adrià’s career. He transitioned into freelance work and founded his own studio, collaborating with clients like The Issue Ten, Hercules Universal, VISO Project, Ajuntament de Barcelona, ICUB, Desigual, Rare Beauty, Christie’s… In parallel, in 2020, he began teaching at LCI University and Labasad, where he mentors students in editorial, project development and final degree projects.

FEATURED WORK

Our work has been featured on platforms such as Fonts In Use, Logos.ai, Bendito Mockup, Unbserved and Logomotivations, Neo2 Magazine, Fedrigoni Club, TheCreativeNetwork, Tendencias.tv, ADG-FAD.

CLIENTS

( Ajuntament de Barcelona ) ( Ajuntament de Girona ) ( Atresmedia ) ( Blanc Festival ) ( Borges ) ( Christie’s ) ( Colnaghi ) ( Consorci Gavarres ) ( Desigual ) ( Diputació de Girona ) ( EF ) ( Estée Lauder ) ( Etnia Barcelona ) ( Fundació Joan Miró Barcelona ) ( Furtuna Skin ) ( Futura Projects ) ( H&M ) ( Heura ) ( Hercules Books ) ( Hercules Magazine ) ( Institut de Cultura de Barcelona, ICUB ) ( Júlia Perfums ) ( L’Auditori ) ( Melià ) ( Meliá Hotels & Resorts ) ( Museu de les Cultures del Món ) ( Mundo Zero ) ( Netflix ) ( Nike ) ( OFFF ) ( Patterson Agency ) ( Playstation ) ( Suot ) ( Susanne Kaufmann ) ( Tous ) ( Université de Mons ) ( Universidad Pablo Olavide ) ( VISO Project ) ( World Padel Tour )

TALKS

2015 FIU
DHUB (Barcelona)

2016 OFFF CDMX
Mexico City

2016 OFFF Cincinnati
Cincinnati (USA)

2016 Behance
Sala Moritz (Barcelona)

2016 OFFF Barcelona
DHUB (Barcelona)

2016 Talk
IDEP Universitat
(Barcelona)

2017 The Creative Awards
Fàbrica Damm
(Barcelona)

2017 Blanc Festival
Casino del Poble Nou
(Barcelona)

2017 Plug & Play
Porto

2017 Fete pour l’image
L’Ille (France)

ACKNOWLEDGMENTS

( Carmen Galán, mi todo ) ( A Carlos Román Alcaide, por abrir puertas juntos con nuestro primer proyecto, sin el cual hoy no estaría aquí ) ( To Brynn and Marta, for the extraordinary projects and for being a dream team ) (A l’Oliver Montiel, per pensar-me sempre ) ( A Javiera Delgado Levinieri sin la cual mi continuidad no hubiera sido tan perfecta ) ( A Inés Asens De Ramón por aportar tanto y por volver a ser conjunto ) ( Xènia López Ortiz per formar part ) ( Olivia Duffin per ajudar-nos a publicar ) ( To the more than three hundred clients who have trusted us to tailor their projects, and continue to do so )

CREDITS

Design by PIFARRÉ–VALLEJO Studio
Code and Development: PIFARRÉ–VALLEJO Studio

Bodega César Velasco

CAT Identitat gràfica i tipografia a propia creades per a Bodega César Velasco, un petit celler familiar de Villarrobledo. Els seus vins envelleixen en grans àmfores de fang de més de 150 anys, cadascuna marcada per la mà dels terrissaires que les van fer, i amb els seus segells únics, punt de partida i inspiració de tot el sistema d’identitat i tipografia. Un homenatge als artesans del passat i del present.

ESP Identidad gráfica y tipografía propia creada para Bodega César Velasco, una pequeña bodega familiar de Villarrobledo. Sus vinos envejecen en grandes tinajas de barro de más de 150 años, cada una marcada por la mano de los alfareros que las hicieron, y con sus sellos únicos, punto de partida e inspiración de todo el sistema de identidad y tipografía. Un homenaje a los artesanos del pasado y del presente.

ENG Graphic identity and bespoke typeface created for Bodega César Velasco a small family-run winery in Villarrobledo. Their wines are aged in large clay amphorae over 150 years old each impressed by the potters’ own hand with unique seals, the starting point and inspiration for the entire identity system. An homage to both past and present artisans.

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